Tires keep
the world

Explore how the Tire Industry Project and our
members are driving sustainability in the tire


In the Spotlight

Tires are complex, component-rich and innovative products – designed to perform

The way tires are engineered is critical for performance characteristics including driving safety, endurance, and comfort.

Tire and
Road Wear

The grip between tire and road surface is essential to tire safety and performance. This grip leads to the abrasion of both tire and road surface, producing tiny debris called tire and road wear particles (TRWP).

We are committed to understanding any potential impacts of TRWP and contribute to the growing body of research on these particles.

Further research is important. Some studies have suggested TRWP may have impacts on certain species, while other research has indicated that TRWP are unlikely to significantly impact human health or the environment.

We began work on tire particles in 2005 when there were no data to help answer questions about their potential impacts. Today, our working groups and study program continue to help advance scientific understanding of TRWP; and, through TIP and regional tire trade associations, leading tire makers are initiating action toward the mitigation of TRWP.


100μm in length

(around the thickness of a
human hair)

A roughly 50:50
of tire tread &
road pavement

Denser than water

Screenshot 2023-02-27 at 16.03.12

Discover more at

What is the Tire Industry Project?

Formed in 2005, the Tire Industry Project (TIP) is a voluntary CEO-driven initiative with a mission to anticipate, understand, and address global environmental, social, and governance (ESG) issues relevant to the tire industry and its value chain. ​

TIP acts by commissioning independent research of the highest standards, collaborating on sectoral solutions, and engaging with external stakeholders.

TIP currently brings together 10 leading tire companies that represent more than 60% of the world’s tire manufacturing capacity.

Business meeting in an industry office
Social media networking. Network with members connected with each other. Group of people. Communication, teamwork, community, society. Abstract concept with wooden pieces on blue background.

our topics

We work on a range of topics relevant to sustainability across the key-stages of the lifecycle of tires; from raw-material sourcing – through manufacturing and use phases – to the management of end-of-life tires.

Our working groups contribute to fill knowledge gaps and inform action on the potential human and environmental impacts of tires throughout their lifecycle.

What topics do we focus on?

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Tire and road wear particles


We improve scientific understanding and promote mitigation action

End-of-Life Tire Management

Pile of discarded auto and tractor tires in rural landfill, abandonned farms

We publish global data and convene stakeholders toward more sustainable end-of-life tire management

Sustainability Assessment

Men Viewing a Large Screen of Information

We provide a common set of measurements and guidelines to track and inspire improved sustainability performance

Sustainable Natural Rubber

Hand with para rubber

We initiated a global stakeholder-driven platform for a fair, equitable and environmentally sound natural-rubber value chain

Young woman riding an electric scooter in a city

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