Business examples

Sumitomo is actively working to advance innovation in product materials and to incorporate the LCA concept into their product design, with the aim of enhancing their environmental performance throughout the tire life cycle. The company has made continual progress in promoting LCA when... Read more

As a tire manufacturing and sales company that supports a society of safe mobility, Toyo believes that one of its most important duties is to help drivers learn how to use tires appropriately. Since the emergence of COVID-19, demand for cars as a mode of transportation has increased, ... Read more

It is common knowledge that tires wear during normal use but questions remain about the characteristics of tire wear particles, what happens to the particles once generated, and if the particles pose potential risks to human health and the environment. TIP has been working since ... Read more

In 2016, Yokohama established the Women’s Participation and Advancement Task Force, which it renamed as the Diversity Promotion Task Force in 2019 to coincide with an expanded scope of activities. The task force works to create a corporate culture in which a diverse range of employees... Read more

Each Toyo Tire Group base conducts training following a level-specific safety education system. Toyo is focusing on improving its hazard prediction (known as kiken yochi, or KY, in Japanese) training and hands-on learning. The company has thus set up Safety KY Training Halls at seven ... Read more

Hankook participated in the SBTi to secure objectivity and evaluate the appropriateness of its 2050 Carbon Neutral Roadmap. Hankook plans to reduce scope 1 & 2 emissions by 46.2% and scope 3 emissions by 27.5% by 2030 from the 2019 baseline, to eventually reach net-zero emissions ... Read more

Goodyear’s energy-efficiency programs enable its plants to better identify and implement energy projects across manufacturing facilities. Through the integration of energy into its manufacturing operating system, the company works to reduce energy use through zero-loss thinking and eq... Read more

In 2022, Yokohama conducted a comprehensive water risk assessment, combining local information with WRI’s Aqueduct water risk assessment tool, considering water volume and quality risks in different countries. It followed this with capital investments in domestic production bases (Mie... Read more

RubberWay is a joint venture between Continental, Michelin and software developer SMAG that specializes in developing technological solutions to the problem of mapping sustainability practices in the value chain for natural rubber. The joint venture was established in 2019 on the basi... Read more