Impact Pathways

By 2030, halve the number of global deaths and injuries from road traffic accidents.

Accelerate the sustainable mobility transition by raising awareness of the impact of user behavior, designing connected and intelligent tires, and providing innovative digital solutions.

1. Promote safe mobility and contribute to reducing global deaths and injuries from road traffic accidents through engagement with stakeholders to raise awareness for behavior change.

By 2030, upgrade infrastructure and retrofit industries to make them sustainable, with increased resource use efficiency and greater adoption of clean and environmentally sound technologies and industrial processes, all countries taking action in accordance with their respective capabilities. Enhance scientific research, upgrade the technological capabilities of industrial sectors in all countries, in particular developing countries, including, by 2030, encouraging innovation and substantially increasing the number of research and development workers per 1 million people and public and private research and development spending.

Accelerate the sustainable mobility transition by raising awareness of the impact of user behavior, designing connected and intelligent tires, and providing innovative digital solutions.

1. Research the impacts (risks or benefits) of emerging digital solutions and sustainable mobility trends on the incumbent industry business models to outline the opportunities and required shifts towards sustainability.

Ensure women’s full and effective participation and equal opportunities for leadership at all levels of decision-making in political, economic and public life.

Contribute to building new strategic frameworks for improved modes of sustainable transport through strong engagement with cross-sectoral and multistakeholder groups.

By 2030, achieve the sustainable management and efficient use of natural resources. By 2030, achieve the environmentally sound management of chemicals and all wastes throughout their life cycle, in accordance with agreed international frameworks, and significantly reduce their release to air, water and soil in order to minimize their adverse impacts on human health and the environment. By 2030, substantially reduce waste generation through prevention, reduction, recycling and reuse. Encourage companies, especially large and transnational companies, to adopt sustainable practices and to integrate sustainability information into their reporting cycle. By 2030, ensure that people everywhere have the relevant information and awareness for sustainable development and lifestyles in harmony with nature.

Accelerate the sustainable mobility transition by raising awareness of the impact of user behavior, designing connected and intelligent tires, and providing innovative digital solutions.

1. Create and promote standards and governance to accelerate data-sharing capacity among mobility actors and with public authorities to improve tire safety and efficiency (resource use) continuously.

By 2030, achieve the sustainable management and efficient use of natural resources. By 2030, achieve the environmentally sound management of chemicals and all wastes throughout their life cycle, in accordance with agreed international frameworks, and significantly reduce their release to air, water and soil in order to minimize their adverse impacts on human health and the environment. By 2030, substantially reduce waste generation through prevention, reduction, recycling and reuse. Encourage companies, especially large and transnational companies, to adopt sustainable practices and to integrate sustainability information into their reporting cycle. By 2030, ensure that people everywhere have the relevant information and awareness for sustainable development and lifestyles in harmony with nature.

Accelerate the sustainable mobility transition by raising awareness of the impact of user behavior, designing connected and intelligent tires, and providing innovative digital solutions.

1. Develop vendor and user awareness campaigns to improve understanding of tire life cycle impacts and opportunities, and uptake of measures to reduce environmental impacts.